As we wrote in the previous post, our weekly column at Herald AM newspaper has been also published at Herald.ie. New article of our colleague Chris combing the web for any weird and wonderful offerings!
It seems some marketing genius hides in the islands of the Great Barrier Reef, Australia. To promote the islands they didn’t create a colorful leaflet with sun, ocean and dolphins, but… came up with an idea of the Best Job in the World and won a Cyber (and PR!) Grand Prix at Cannes Lions.