Personal broadcaster

(1)

The serious guy

04-March-2010

Live internet broadcasts? You can have it. Recently fresh internet company Usteram became a hit around the web enabling people to stream their videos just by using webcam and internet connection. By the way, you can be almost sure that your live stream will not crash, because the site survived live stream from Haiti and 3.8 million streams during Barack Obama's inauguration. <...>

e-business

live

video

apps

Personal assistant

(3)

Miss Onetrouser

18-February-2010

Personal assistant now lives in your pocket and you do not have to pay him a cent. Siri is a free personal assisting app that lets you speak or type your command and receive an instant answer. <...>

e-business

start-up

iPhone

apps

Facebook for Dogs

(1)

The serious guy

22-December-2009

It was just a question of time when dogs will receive their own social network or application. “Dogbook” is the way not only to have your pet nearby everyday in special photo album, but also helps you in everyday live. New app for iPhone “Dogbook” is equipped with tools for searching parks nearby or new friends for your pet in the block. <...>

Dogbook

Facebook

apps

I pronounce you husband, wife and iPhone

(3)

Miss Onetrouser

19-November-2009

Let’s be straight – sometimes it just feels like you can do anything with your fancy new smartphone. OK, let’s say you are having a wedding. So, maybe a phone is also worth becoming a part of your wedding? Big and sugar filled. Blogger and “Apple” fan Jerry Brito just had to pay tribute to this second love after wife – the iPhone and purchased a mighty iPhone shaped cake.

iPhone

apps

weird

Baton Hero

(0)

Miss Onetrouser

08-October-2009

Conducting to the orchestra is no longer difficult. Promoting the arrival of a famous conductor Gustavo Dudamel, the Los Angeles Philharmonic orchestra launched an iPhone app that lets you become a conductor!

iPhone

apps

Case Study: Zippo Lighter or No1 Branded iPhone App

(7)

Miss Onetrouser

04-May-2009

Marketing moves from ads to apps. There already are 25,000 iPhone applications and brands likeKraft, Audi, Coke and Nike have all introduced apps in recent months to latch on to the ‘newest of new’ things. “The brands face daunting odds of becoming the next big app”, writes Adweek. So which branded smartphone apps are successful? So here is the case study of the Virtual Zippo Lighter, the most popular brand application on the iPhone platform.

zippo

iPhone

apps

casestudy

Mobile Marketing Takes Off.

(1)

Miss Onetrouser

12-February-2009

(Editor's note: Story reprinted from 2008. And 2007. And 2006. And...)

This great Ann Handley quote I found at the Social Media Predictions 2009 (read it all, it’s really worth time, as David Armano, Chris Brogan, Peter Kim and other great ones share their insights on what’s hot on social media) inspired me to look what’s new on the mobile market once again.

mobile

apps

trends

Facebook 2009: quantity VS quality?

(70)

Miss Onetrouser

13-January-2009

Charlene Li , the author of "Groundswell: Winning In A World Transformed By Social Technologies", a must-read book says, having thousands of friends will become "so 2008". Cannot agree more. Just check your friends list: neighbours, people whom you met at corporate party once in your life, your dogs vets wife and so on. Influenced by financial crisis, defriending will become a really hot trend. So... a nice story how Burger King has already used that.